Having worked for VisitBritain, New York throughout the 70s and 80s, Niki Clarke established ICR in 1988 to serve as the intelligence link to the meetings and incentive travel departments of the major African, AsiaPacific and European NTOs and CVBs. ICR provides these clients with accurate, current and comprehensive databases of North America’s top corporate and association decision-makers who select global destinations for their corporate meetings, incentive travel programs and congresses.

Niki’s passion for top-quality research has not only earned her an impeccable reputation for efficiency, resourcefulness and uncompromising integrity, but also is the reason she is now respected as the “toughest hosted buyer qualifier in North America.” Niki’s astuteness enables ICR to eliminate unqualified hosted buyer applicants, and, in targetted research reports, to immediately identify valid leads on ICR’s clients’ behalf.

Since 2002, Niki has been the exclusive qualifier for all EIBTM’s North American buyers, and is also responsible for qualifying AIBTM hosted buyer applicants.

Niki has presented on 5 continents, including (3) ICCA Congresses, an MPI-World Education Congress, a SITE University, and a SITE International Conference.